After three terms on Pittsburgh City Council, William Peduto successfully ran for Mayor in 2013. Ampersand Consulting has been engaged in every aspect of Mayor Peduto’s political campaigns from 2005 to the present.
The 13-piece mail campaign from 2013 included sophisticated data analysis and modeling that accounted for demographic and geographic differences, subdividing voters into discrete mail universes to take full advantage of the campaign’s message research.
On Mayor Peduto’s re-election in 2017, Ampersand again led the team as a general consultant and provided direct mail, resulting in the largest win in Pittsburgh’s mayoral primary in 25 years, and winning a majority in all 9 City Council districts.
In 2021, Ampersand provided general consulting and mail services to the campaign. We hired and trained campaign staff and helped direct campaign and messaging.
Ampersand won a gold Pollie award for our work in coordinating field, GOTV, and Election Day programs with allied candidates for City Council in 2013 and a Pollie for best use of photography for a mail piece from the 2017 campaign.